When demonstrating the significant impact of your energy efficiency project or service can have, be careful not to hyperbolize.
Sales professionals must practice delivering your elevator pitch and find a balance between clarity, pacing, and energy.
This blog on tips on how to use writing to influence your audience in the energy efficiency industry.
When speaking with a prospect for an energy efficiency projects or solution, you have to listen carefully to what you're hearing...
Book review that looks at the science of habit and how to improve your personal and professional life through habit-change.
Philosophy developed in Japan, called Kaizen, proposes that we seek constant and continual improvement to reach a high level of...
How to re-frame efficiency so that the savings or benefits of a given projects or solution help a prospect satisfy some other goal...
Before meeting with a decision-maker to sell an energy efficiency project or solution, you need to dig up any information that...
