Networking is a necessary component of building your business, and it’s the most effective way to forge relationships within the...
You've got 15 seconds to catch someone's interest. What are you going to say? Here are 10 tips to keep in mind while developing a...
It's an exciting time to sell LED in the agricultural segment. These are some of the latest, cutting-edge findings in that area,...
Tax benefits shouldn’t be front and center when you're speaking with a customer. It's a case of the tail wagging the dog, and it's...
Talking about financial metrics might be intimidating for a homeowner. However, if you know the right way to discuss their...
When it comes to income-producing properties, energy efficiency projects can be an incredible asset. Understanding that an...
Savings-to-Investment Ratio (SIR) is one of my favorite financial metrics. There's no better way of explaining how a prospect will...
It isn't enough to take incoming business at face value. What's important is to know why someone has decided to contact you that...
Most sales professionals know that there is more to a sale than tech talk and savings. The benefits are key, and in most cases you...
