In a conventional simple payback analysis, extra costs or additional benefits would not show up.
Book recommendation of Bag the Elephant! How to Win and Keep BIG Customers, by Steve Kaplan.
A keen and intelligent line of questioning will help you build rapport, much as a doctor would build rapport with a new patient.
Reframing the sale in a way that allows your prospect to grab onto something that is tangible.
Reframing the sale in a way that allows your prospect to grab onto something that is tangible.
Check out these traits of an Efficiency Sales Professional.
