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Sales & Marketing Book Reviews

What the World's Greatest Managers Do Differently

If you’re looking to improve your approach to management, today’s book advises unconventional thinking as a path to success.

What the World's Greatest Managers Do Differently

A company’s success is directly related to the quality of its management. Without great managers, a business with even the most talented employees will struggle to succeed. So what makes a great manager? There are countless theories; however, many of them are truly “theoretical” and are not backed by actual research.

what-worlds-greatest

One of the most compelling theories comes from Marcus Buckingham and Curt Coffman, authors of First, Break All the Rules: What the World’s Greatest Managers Do Differently. These two gentlemen worked for the Gallup Organization and they decided to do some comprehensive studies involving more than 80,000 managers and over a million employees. Unlike the more theoretical management theories, their findings are backed by real data. In this book, you’ll discover what makes great managers unique and learn how to develop the skills necessary to become a top performer. If you work in management (or if you’re thinking about moving into a management position), I highly recommend picking up a copy of this book.

Here’s a summary from Amazon Books:

“The greatest managers in the world seem to have little in common. They differ in sex, age, and race. They employ vastly different styles and focus on different goals. Yet despite their differences, great managers share one common trait: They do not hesitate to break virtually every rule held sacred by conventional wisdom. They do not believe that, with enough training, a person can achieve anything he sets his mind to. They do not try to help people overcome their weaknesses. They consistently disregard the golden rule. And, yes, they even play favorites. This amazing book explains why. 

“Marcus Buckingham and Curt Coffman of the Gallup Organization present the remarkable findings of their massive in-depth study of great managers across a wide variety of situations. Some were in leadership positions. Others were front-line supervisors. Some were in Fortune 500 companies; others were key players in small, entrepreneurial companies. Whatever their situations, the managers who ultimately became the focus of Gallup's research were invariably those who excelled at turning each employee’s talent into performance.

“In today’s tight labor markets, companies compete to find and keep the best employees, using pay, benefits, promotions, and training. But these well-intentioned efforts often miss the mark. The front-line manager is the key to attracting and retaining talented employees. No matter how generous its pay or how renowned its training, the company that lacks great front-line managers will suffer.

“Buckingham and Coffman explain how the best managers select an employee for talent rather than for skills or experience; how they set expectations for him or her – they define the right outcomes rather than the right steps; how they motivate people – they build on each person’s unique strengths rather than trying to fix his weaknesses; and, finally, how great managers develop people – they find the right fit for each person, not the next rung on the ladder. And perhaps most important, this research – which initially generated thousands of different survey questions on the subject of employee opinion – finally produced the twelve simple questions that work to distinguish the strongest departments of a company from all the rest. This book is the first to present this essential measuring stick and to prove the link between employee opinions and productivity, profit, customer satisfaction, and the rate of turnover.

“There are vital performance and career lessons here for managers at every level, and, best of all, the book shows you how to apply them to your own situation.”

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Mark Jewell

Mark Jewell

Mark Jewell is the President and co-founder of Selling Energy. He is a subject matter expert, coach, speaker and best-selling author focused on overcoming barriers to implementing projects. Mark teaches other professionals and organizations how to turbocharge their sales success.

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