Sometimes all it takes is a few words to completely change the meaning of something. Whether you’re writing a one-page proposal, composing an email or on a sales call, there are phrases you may use that seem quite innocent, but prove to be a complete turn-off to your prospects.
This article from Fast Company is a quick breakdown of the words and phrases we should avoid in 2021. It’s not only a refresher on the “dos” and “don’ts” regarding what we say, but also proof that it can be the smallest things that count during a sales interaction.
