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Switch It Up

You might consider switching communication modalities.

Switch It Up

When you’re trying to move a project along according to schedule, timely communication is essential. Unfortunately, not all of your prospects and customers are going to be as quick to respond to your questions and requests as you’d like.

Switch It Up

So, what do you do when a person fails to respond to a time-sensitive email? There are several ways to handle the situation. If you know that your prospect or customer prefers email, you can send a second email with a subject line like, “Did you get my email?” or “Just wanted to make sure you received my email. Please respond.” Most of the time, the recipient will say, “Shoot! That was rude of me not to respond,” and then they’ll follow up immediately.

If you are not having success with this email strategy, you might consider switching communication modalities. You could call them (or leave a voicemail) and say, “I sent you an important email last week. I didn’t hear back and if we don’t get a response soon, I won’t know how to proceed with your project.” If they prefer text, you can send them a text.

When you’re trying to move a project along according to schedule, timely communication is essential. Unfortunately, not all of your prospects and customers are going to be as quick to respond to your questions and requests as you’d like.

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Mark Jewell

Mark Jewell

Mark Jewell is the President and co-founder of Selling Energy. He is a subject matter expert, coach, speaker and best-selling author focused on overcoming barriers to implementing projects. Mark teaches other professionals and organizations how to turbocharge their sales success.

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