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Sales & Marketing

Don’t Forget Your Customer’s Name

What’s one thing you don’t want to forget or mess up when you initiate a conversation with a prospect or customer? The person’s name.

In spite of the fact that work has moved to home, many of us are still chasing leads and making new connections or checking in with promising prospects and loyal customers.  What’s one thing you don’t want to forget or mess up when you initiate a conversation?  The person’s name

customers name

Studies have shown that hearing your own name is one of the most self-affirming and comforting words you respond to.  Forgetting someone else’s name, mispronouncing it or using the wrong one isn’t just a gaffe, but a missed opportunity that can be quite serious.

In order to prevent these mistakes, here are some tips to make sure you memorize and recall customers’ names- both old and new- so you don’t find yourself hesitating while doing introductions on a video conference or phone call.  Think of a name as one of the crucial keys to getting your customer’s attention.  Without it, you’re fumbling to open a lock, and everyone is going to notice!

Learn how to sell in a recession!

Mark Jewell

Mark Jewell

Mark Jewell is the President and co-founder of Selling Energy. He is a subject matter expert, coach, speaker and best-selling author focused on overcoming barriers to implementing projects. Mark teaches other professionals and organizations how to turbocharge their sales success.

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