It’s a familiar situation: you have a great interaction with a prospect, then they fall off your radar. It’s possible that they may have feigned interest and weren’t as interested as you thought. However, it’s more likely that you got lost in the shuffle, particularly if you’ve been communicating through email. Inboxes get full and life goes on. It’s nothing personal!
So, how do you resume the conversation you were having with them? Fortunately, a recent piece by Ladders has four tips that can grab their attention and get your discussion back on track! Whether it’s changing your tone, changing your subject line or giving your communications a personal touch, each of these tips will give you a shot at overcoming a prospect’s radio silence.
