The ubiquity and rate of change in social media have immensely broadened the landscape of marketing possibilities. If you’re a savvy businessperson, you understand the importance of adapting your business model to fit the present needs and desires of your target market. Social media has become one of the most powerful marketing platforms, and a key tool for capturing attention and engaging your target audience.
For those of you who are not successfully utilizing social media strategy as a marketing tool, check out this article from Hubspot Marketing Blog about five psychological concepts that will strengthen your social media strategy.
