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Deeper Dive Live Webinar Series: Residential

Sponsored by Efficiency Works

Register Here
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Getting Homeowners Excited About Efficiency in Today's Market™

 

April 8, 2026 from 8:30 AM to 9:30 AM MST

 

Description: It would be easy to assume that "saving energy" and "improving comfort" are the two most important reasons homeowners become interested in efficiency upgrades. Those two drivers explain why a lot of homeowners start thinking about upgrades. However, the key to getting more upgrades approved lies in asking the right questions, understanding the homeowner's values, and reframing the solution so that it resonates with something more vital than just reducing the utility bill or fixing a drafty room. Understanding the homeowner at least as well as you understand their home's energy consumption is especially important when selling upgrades these days given the backdrop of slower home sales, higher interest rates, ending tax credits and deductions, and more.

 

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12 Keys to Successful In-Home Selling™ 

 

June 17, 2026 from 8:30 AM to 9:30 AM MST

 

Description: Want to learn how to improve your closing ratio with residential prospects? Study the success strategies and tactics of other in-home sellers, from landscaping to carpet cleaning to decking. This fast-paced session will review 12 field-proven sales tips gleaned from sales pros who have mastered how to make a great first impression, engage the prospect in their assessment, communicate a compelling reason to proceed, and more.

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Body Language, Social Cues, and Other Keys to Winning Sales Conversations™ 

 

August 12, 2026 from 8:30 AM to 9:30 AM MST

 

Description: Experts say that words comprise only 7% of human communication while tone of voice and body language account for 38% and 55%, respectively. Being able to recognize body language and other social cues holds the key to understanding what your customer is really thinking and feeling. Sales pros know that recognizing these cues both in their customers' behavior and their own holds the key to closing more sales. 

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Maximizing the In-Home Visit™

October 14, 2026 from 8:30 AM to 9:30 AM MST

 

Description: The in-home visit yields much better results when the sales professional pays attention to each step of the process: gathering information in advance; making a great first impression upon arrival; asking the right questions, actively listening, and carefully observing the prospect’s communication style throughout the visit; presenting clear next steps... all while building rapport and trust throughout the visit. True sales pros know that understanding the homeowner as well as the home is vital to a successful in-home visit.

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Secrets of Selling Energy Solutions to Residential Landlords and Tenants™

December 9, 2026 from 8:30 AM to 9:30 AM MST

 

Description: Selling energy solutions in residential landlord/tenant settings requires an understanding of how an energy project's costs and savings would be shared and how the landlord's share of savings would impact the property's net operating income and appraised value. A well-drafted energy-saving proposal would also mention the positive impacts that enhanced efficiency (and associated improvements in tenant comfort and convenience) could have on rent per unit, occupancy percentage, tenant renewal probability, and/or appraised value.

Ready to take your business to the next level?

Register now at no cost, thanks to the generous sponsorship of Efficiency Works

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