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Residential Swift Sales Academy

Sponsored by Efficiency Works

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Secrets of Selling Energy Solutions to Condos and Coops™

 

Description: Selling energy solutions to condominium and co-op boards presents unique challenges, from board member turnover to varying levels of financial and technical expertise. This lesson reveals proven strategies to accelerate project approvals through concise, persuasive one-page proposals and financial analyses. You’ll learn how to engage diverse stakeholders, preempt objections, and make complex upgrades easy for boards to evaluate and approve.

 

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Secrets of Getting Homeowners Excited About Energy Solutions™

 

Description: This lesson explores proven strategies for engaging homeowners, landlords, condo/co-op boards, and other stakeholders in energy efficiency projects. It covers how to reframe savings into emotionally compelling benefits, uncover each decision-maker’s underlying motivations, and tailor value propositions to diverse residential audiences. Participants will also learn how to navigate multi-stakeholder environments to shorten sales cycles and close more deals.

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12 Keys to Successful In-Home Selling™ 

 

Description: This lesson reveals 12 proven strategies for making every in-home sales visit professional and productive. From creating a powerful first impression to securing follow-up commitments, you’ll learn how to connect with homeowners, build trust, and position your recommendations in ways that inspire action. These techniques draw on best practices from successful in-home service industries and adapt them to selling energy solutions.

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6 Ways to Make a Financial Case for Residential Efficiency Upgrades™

 

Description: This lesson shows you how to reframe residential energy upgrades as exceptional, low-risk investments that deliver both financial and lifestyle benefits. By comparing efficiency projects to familiar expenses and investments, you’ll learn to demonstrate their superior returns, increased home value, and potential for mortgage advantages, all of which helps homeowners justify their decisions financially after making them emotionally.

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Secrets of Selling Energy Solutions to Residential Landlords and Tenants™

 

Description: This lesson explores proven strategies for selling energy efficiency upgrades to residential landlords and tenants. Drawing on current market realities, property valuation methods, and the three buckets of benefits, you'll learn how to connect efficiency projects to what owners and residents care about most, such as higher property value, reduced operating costs, and improved tenant attraction, satisfaction, and retention.

Ready to take your business to the next level?

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