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videoLIVE and Online/On-Demand Courses

Selling Energy training packages

Sponsored by the Efficiency Works

Selling in 6: Commercial & Industrial 

An award-winning collection of 14 half-hour lessons that are the ideal framework for anyone selling energy solutions more effectively - sales veterans, new hires, and everyone in between.

FORMAT: Live online webinars or online, on-demand videos.

Read the course descriptions and find the live webinar dates here.

Selling in 6: Residential  

An award-winning collection of 6-minute lessons that are customized for the residential market segment, and addresses best practices for selling to homeowners, residential income-property owners and managers, and tenants.

FORMAT: Online, on-demand videos.

Deeper Dive Live Webinars: Commercial & Industrial

This webinar series provides deeper dives into topics include capturing customer attention with non-utility benefits, overcoming price-driven objections, leveraging selfie videos for project approvals, growing business through existing customers, and improving sales conversations with strategic questioning. These sessions provide practical tools to align solutions with customer values and drive better outcomes.

FORMAT: Live online webinars or online, on-demand videos.

Read the course descriptions and find the live webinar dates here.

Deeper Dive Live Webinars: Residential

This webinar series provides deeper dives designed to enhance the skills of professionals selling residential energy efficiency solutions. Topics include engaging homeowners, selling to landlords and tenants, maximizing in-home visits, and presenting the financial benefits of energy upgrades. These sessions provide practical strategies to improve communication, trust-building, and closing success in the residential market.

FORMAT: Live online webinars or online, on-demand videos.

Read the course descriptions and find the live webinar dates here.

Segment Guides™

Segment Guides is the product of more than 400+ hours of research into each of 24 market segments.  It gives you the jargon, yardsticks, and insights you need to sell energy solutions into each segment.  Segment Guides is ideal to learn more about segments you are already selling into and other segments worth exploring for promising targets to expand your reach.

FORMAT: Online, on-demand narrated content or read at your own pace.

You can find more information here.

Thanks to the generous sponsorship of Efficiency Works, this training is absolutely NO COST to you. 

HOW TO REGISTER

Please fill out the form and submit to get started. Once eligibility has been verified, Selling Energy will reach out to provide directions for accessing your courses.

Eligibility: Employees from each active Efficiency Works listed service provider company may enroll.  Unique email addresses are required.

Terms of Use: Licenses to access Selling Energy online training courses are strictly single-user. As such, logins may not be shared, and group viewing is prohibited.

About Mark Jewell: Mark has 30 years’ experience influencing energy decision-making in 3 billion square feet of buildings. He is also an award-winning sales trainer and Wall Street Journal best-selling author. Mark’s company, Selling Energy, has appeared on Selling Power magazine’s list of Top 20 Sales Training Firms and has taught more than 15,000 professionals how to sell their offerings more effectively. Mark received his B.S. in Economics from The Wharton School at the University of Pennsylvania.

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