Leveraging Your Customers and Your Coopetition to Grow Your Revenue
$75
1 Hour
About Leveraging Your Customers and Your Coopetition to Grow Your Revenue
Smart sellers know to focus on two powerful sources of additional revenue: existing customers and other vendors. Existing customers often have affiliates, supply chain partners, and others who would be likely candidates for your offerings. If approached properly, your current customers can also provide a healthy flow of referrals. “Coopetition” vendors – those who work with customers like yours but who sell different offerings – can become excellent collaborators who could help you prequalify prospects (and you would do the same for them). This course provides dozens of tips on how to clone current customers, create referral programs, and nurture coopetition arrangements that are mutually beneficial.
After completing this course,
you will be able to:
- Organize your sales outreach efforts to expand on previous successes
- Utilize the power of “coopetition” by working with non-competitive solutions providers
- Employ proven best practices when asking for referrals

