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Latest Articles

Reluctant Buyer

Reluctant Buyer

If your buyer is facing difficult choices, they may see it as a reason not to buy. Work with them on their terms to find the right...

Presentation Timing

Presentation Timing

When making a presentation, timing is everything. Learn how to prepare your material in a way that presents your ideas at a smooth...

Lead and Disrupt

Lead and Disrupt

Lead and Disrupt uses case studies to explore “ambidexterity,” the authors’ term for keeping one foot in the past and one in the...

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